Phil Lauterjung

I do not intend for this blog to become a sales pitch for specific products or people, but to keep readers informed of what might be useful in doing business.  Every once-in-a-while something specific will come along that really does need to be strongly promoted.  This is one of those times.

Nigel Edelshain is someone that I have followed for some time now and he is offering a free 26 week e-course that I know will be of great value to many of us.  I have read much of what Nigel writes on his Sales 2.0 web site and have attended a couple of webinars where he’s been featured.  I always get very helpful and usable content from him, so this should be well worth your time.

Here’s some of what he plans to cover in the 26 weeks:

1. What’s “social calling”? Why is it better than “cold calling”?
2. What is Sales 2.0? What has “social calling” got to do with Sales 2.0?
3. We’ve found six factors that dictate if you can “get in” when prospecting.
4. Develop your basic Value Proposition
5. Figure out your Prospect Profile
6. How to best use Jigsaw, Netprospex and Spoke to build lists of people to contact
7. Trigger Events: nobody buys in “status quo”, examples of trigger events
8. How to use Google Alerts, InsideView and SalesFuel to put prospects in your Inbox
9. How to use Twitter to get you trigger events
10. How to use your website for trigger events: Leadlander, Activeconversion & SalesGenius
11. Marketing automation: Marketo and Eloqua
12. The biggest reason of all that will get you in, not your “grandmother’s way”
13. Tips for using LinkedIn to prospect. No cold calling here.
14. Tips for using Facebook to prospect. Still no cold calling.
15. New networks just for sales people: Inquisix, MyWay Interactive, Allyforce and Salesconx
16. Content: hey that’s for marketing guys! Isn’t it?

and more…

If you want more information and to sign up click here.

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